Cracked Eggs and Marketing

laughing lady

It cannot be stressed enough that good service and happy customers go hand in hand in the wedding business. But what really makes the difference is the little details that you do, going over and above what “has” to be done. For instance: Tim Bursch talks in his blog about the difference in grocery stores […]

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Spring Cleaning Your Database

Getting people to sign up for your newsletter is only step one on the process of creating a customer data base. Once you have email addresses and physical addresses there comes a point where you realize you are spending a lot of time, effort and money contacting people who may never receive the information. According […]

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