Wouldn’t it be great to know that your wedding business website is receiving continual repeat traffic from the same people as well as drawing in new one? In the wedding industry crossing that line to getting those repeat visitors can be difficult as it is such a focused market.
So how can you get those repeat visitors? First and foremost get a blog and create compelling content with posts every couple of days, linking those posts to your social media updates, and connecting promotions and offers on their home page to draw in new leads which will turn to clients.
When I get on a website – no matter what that site may be, I expect there to be change each time I arrive, but I also expect the layout to be the same so that I can easily navigate around the site. Bottom line: keep it interesting, keep it fresh, and stay consumer friendly.
Make sure to read Dequiana Brooks, CEO of Inspired Marketing, Inc on her blog Entrepreneur Resources!